Until last Fall, I’ve always looked at WoW’s seasonal events as a bit of a waste of time, mainly because they only offered mostly cosmetic rewards.
Only the Lunar Festival initially had a specific boss, and one without a loot table. Fortunately, this changed with last years’ Hallow’s End and the introduction of the Headless Horseman, which had a loot table combining the fun / cosmetic and pretty useful stuff for level 70 characters for what was, essentially, a pretty trivial effort (more so since you could actually raid him).
After the addition of Lord Ahune to the Midsummer festival, it appears that the Brewfest will also feature an event-specific boss of its own.
Adding these event bosses not only provides a nice complement to the usual mix of food, fancy clothes and non-combat pets, they also drop some nice epic loot to extend the arsenal of the freshly minted level 70 player.
In short, a welcome addition, and I hope they’ll extend it to the other festivals still missing their own seasonal boss.